Our Mission Statement

Red Roots is a Liverpool FC Supporters Group for South Asian fans, affiliated with the Football Supporters’ Association.

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Our mission is to unite, inspire, and celebrate the incredible diversity that runs through the Liverpool FC family, while championing South Asian voices at the heart of it. We’re here to make sure South Asian fans are not just part of the Liverpool story, but are shaping it.

 

Built on values of unity, inclusion, and pride, Red Roots is a home for all - a space where fans of all backgrounds, faiths, and experiences feel they belong. Whether you grew up watching matches with your grandad, or found the Reds later in life, your story belongs here.

 

We’re especially passionate about empowering South Asian girls and women in football - from the stands to the spotlight - and ensuring their voices are part of the future of the game.

 

We also believe in building bridges. Between fans. Between communities. Between Liverpool FC and every corner of its global support. Because in solidarity, we find strength.

 

We stand together in our love for the club - and in our belief that this game belongs to all of us.

 

We are Red Roots. 

You’ll Never Walk Alone.